Cassie! Cassie! Cassie!

We’re in love with the Cassie Dress!




Pumpkin Decorating Contest!


Life’s A Beach, A Lilly Pulitzer® Via Shop

Waterfront Shops ~ 1240 Duck Rd.
Duck NC 27949


TWO Chances to Decorate!
Saturday October 15th 11 – 3pm
Saturday October 22nd 11 – 3pm


Join us for a pumpkin decorating contest!  Because we are a Lilly Pulitzer Signature Store, our theme will be PINK & GREEN! Of course, you may decorate any way you want, but the supplies we provide will be of our signature prints and colors! You can expect an array of decorating supplies and we’ll provide 10 small pumpkins each Saturday… if you’d prefer larger pumpkin, feel free to bring your own as well!


All pumpkins will be displayed with the Pink & Green Pony in front of the store until the end of October (or as long as they survive). We will take a picture of all of our pumpkins as a one big store entry into a corporate contest!  If we win as a store, ALL entries will win a goody bag from Life’s A Beach and Lifeguard Press Lilly Pulitzer Stationary.
In addition to the corporate entry, Life’s A Beach will pick three winners after the second Saturday.  First, second, and third place pumpkins will receive special prizes exclusively from Life’s A Beach.


If we win the BIG corporate contest, everyone gets a goody bag!
First Place at Life’s A Beach: $100 Gift Certificate
Second Place at Life’s A Beach: $50 Gift Certificate
Third Place at Life’s A beach: $25 Gift certificate



A Perfect Christmas Gift for your Lilly Lover!

Hang It On A Wall…or GO SURFING!

Lilly Pulitzer Christy Shirt Dress

Lilly Pulitzer New for Fall 2011 – The Christy Shirt Dress.

Shirtdress with cinchtie at waist and mitering details with stripe. 20″ from waist to hem. Machine wash cold or dry clean. Refined shirting.

> Shop:Lilly Pulitzer – Christy Shirt Dress

> Shop: All New Fall 2011 Lilly Pulitzer

Lilly Pulitzer – Evie Dress – Jacquard Ponte Dress

Lilly Pulitzer New for Fall 2011 – The  Jacquard Ponte dress with tie at waist. Approx. 36″ from shoulder to hem. Hand wash cold or dry clean.

> Shop: Lilly Pulitzer – Evie Dress -Jacquard Ponte Dress

> Shop: All New Fall 2011 Lilly Pulitzer



The tax-free weekend for general merchandise purchased in North Carolina is August 5-7, 2011 and applies to the following items:


Clothing, footwear, and school supplies under $100


What a coincidence! Lilly Pulitzer provides fun items in all those categories! Stop in to Life’s A Beach for new markdown’s and tax-free shopping all weekend!

It’s July 4th Weekend!


It’s a long weekend for most and what better way spent than beach barbeques and sparklers with friends and family! And what better beach than the Outer Banks?! Specifically Duck!


Join Life’s A Beach and TONS of other participants at the Annual 4th of July Parade in Duck! Then stop in to Life’s A Beach for the best Resort Chic shopping on the beach, in particular Lilly Pulitzer, Vineyard Vines, and Vera Bradley!


Happy 4th of July from all of us at

Life’s A Beach!



We’re Store of the Week!

June 6th – 12th




There are so many things about this week’s Store of the Week that embody the Lilly spirit- the waterfront location, the beautiful & colorful store, the pink & green oversized “critter” out front of their store (you’ll just have to visit to find out what we mean by that!),  the energetic & fabulous store staff and even their store name- Life’s A Beach!  And who can argue with that?!

Come find us!
The Waterfront Shops
1240 Duck Rd,
Duck, NC – Outer Banks
Store hours- 9:30am – 9pm, 6 days a week, 10am – 6pm Sundays,  in-season!

Find us online, visit our blog, Like us on Facebook or follow us on Twitter – we’re everywhere you are!

Our store history: Life’s A Beach first opened their doors in 2001, nestled into a small space in the northern Outer Banks Beach town of Corolla. The store was starting to grow out of its space, when an opening became available in the Water Front Shops in Duck. Life’s A Beach owners Mary & Brendan Magner, soon made the move southward to open in its current location overlooking the beautiful waters of the Currituck Sound. After an expansion, and other renovations over the years, Life’s A Beach continues to be THE one stop shop for all your Resort Chic needs on the Outer Banks of North Carolina.

Late April Happenings @ Life’s A Beach!

We hope everyone had a wonderful Easter and are gearing up for the start of a fabulous summer!

 If you have missed us, here is what the month of April brought ! And it wasn’t showers! (Don’t worry, we always have May flowers at Life’s A Beach!)

This April we participated in several special events, including a trunk show, two charity events, and still to come, the annual Duck N Wine Festival!

We kicked off the month with a Trunk Show especially for a group of lovely ladies at The Connelly School of the Holy Child in Potomac, MD. They shopped their Lilly hearts out for all of their upcoming functions such as Graduation, Easter, and Mother/Daughter Brunch.  We have to say the teachers and staffed faired pretty well too!  A portion of the sales went back to the school to support their ongoing academic events.

Also in the DC area this month, we set up shop as one of the boutiques at the DC Design House Event. The DC Design House is the regions foremost annual residential design attraction, and is a leading fundraising event for Children’s National Medical Center. The owner of Life’s A Beach is an active board member of the Children’s Medical Center and was very involved with the event. Guests from all over the area were welcomed by the home’s unique designer contributions, plus a collection of boutiques.  A percentage of sales were donated to the event and the Children’s National Medical Center. 


After a bit of traveling to and from the DC area, we came home to a very busy Easter week! On Friday 4/22 and Saturday 4/23, we hosted a Shop N Share event to benefit the Roanoke Island SPCA!  With the help of beautiful weather and our caring customers, we were able to adopt out 3 dogs and a kitten! Plus the SPCA will be getting a nice size donation check from Life’s A Beach as a percentage of sales from both days will go to assist in the needs of the organization. Well Done!


Still to come this weekend, April 30th, the Annual Duck N Wine Fest! Hosted by Coastal Provisions. Between 12 and 3 on Saturday, the Waterfront Shops will be transformed into a culinary delight! 20 + restaurants will pair their duck preparation with a chosen wine.  Great food, great wine, live music, and a raffle at the end! Cheers to the end of April! 

Hope to see all of our wonderful customers soon if we missed you in April!!

– Life’s A Beach